As an ecommerce business, focusing on fast, accurate shipping gives you an edge. Unfortunately, on-premise solutions don’t always have the flexibility to handle the omnichannel fulfillment required today. That’s where web-based shipping software comes in.
Fourth-party logistics, or 4PL, is a logistics model where a business outsources its supply chain management to an external organization. The 4PL provider, simply called a 4PL, acts as a single point of contact for supply chain management and logistics, overseeing transportation, warehousing, order fulfillment, and more.
Omnichannel commerce integrates multiple sales channels to provide a consistent, unified online shopping experience. With flexible order fulfillment options and personalized marketing messages, omnichannel commerce makes shopping easier (and more enjoyable) for consumers.
Online shopping rose in popularity during the Covid-19 pandemic, and it isn’t going anywhere. Shoppers want to be able to make their purchases in a way that works best for them. Your business can take advantage of consumers' need for flexible shopping options by implementing an omnichannel supply chain.